The City of Madison is reinforcing its Vision Zero plan to combat traffic deaths and injuries. | Pixabay/Free-Photos
The City of Madison is reinforcing its Vision Zero plan to combat traffic deaths and injuries. | Pixabay/Free-Photos
The City of Madison is reinforcing its Vision Zero plan to combat traffic deaths and injuries after two pedestrians were hit and killed on East Washington Avenue in two separate incidences occurring in the span of less than one week.
The data-driven initiative aims to improve safety for all roadway users by focusing on intersections that have been identified as high-injury areas, according to the city’s website.
“We will continue stress education, engineering and enforcement as we stem traffic accidents on East Washington Avenue as well as streets across the city,” Mayor Satya Rhodes-Conway wrote in a July 5 Twitter post.
The Vision Zero approach operates on the belief that traffic crashes are preventable and hopes to eliminate all traffic-pedestrian injuries and fatalities by the year 2030.
Fox 47 News reports that since May 1, MPD officers have given over 250 warnings and issued over 200 tickets that can cost over $400.
Among strategies included in Vision Zero Madison is reducing speed limits and installing continental crosswalks. In addition to reducing the speed limit, the city will also be re-timing traffic signals on various roads to promote speed reduction.
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